OurMission. To provide every artist with personalized, effective, professional websites and print materials that serve to further the artist’s career goals and needs. It is our goal to get every artist the best quality website on the market and to promote every artist’s growth and career opportunities.

 

 

ArtistUpgrade creates professional, effective, personalized websites and promotional materials for artists who want to gain a competitive edge in their industry and systematically upgrade their careers. View our Clients and website Packages pages to learn more about our products and services.

 

TheProcess. We start with you, the artist, and ask the universal question, "What is your story?" We want to know who you are, where you are, and hear all about your career goals, hopes, and dreams! Your personal designer will then work with you, step-by-step, to show you exactly how to take your career and turn it into one easy-to-navigate professional website.

 

We understand that gathering all of your materials can be a daunting task, and that is why we have developed an easy to follow building-guide that systematically takes you through the process of consolidating your career.

 

Once your website is launched, we offer free career advice and updates that tell you exactly how to use your website to advance your career and achieve your goals in our monthly newsletter, TheMonthlyUpgrade. It is our mission to provide you with the best websites and promotional materials on the market while giving you the guidance and support necessary to maintain your website and keep your career up to speed. When you purchase a website or any other product from ArtistUpgrade you will be receiving the best quality on the market and the tools you need to creatively, effectively, and systematically upgrade your career for years to come.

 


ThePersonalStory. Mick and Alison are married actors who have been living and working in New York City for six years. In January 2008, Mick took a touring acting job with TheatreWorksUSA performing in Shakespeare’s Romeo and Juliet. After three months of touring, Mick got back, needed another gig, and was determined to hit the ground running by auditioning for anything and everything in sight.

 

His quest was simple: to get himself known. And so he began submitting to everything on Actors Access, Backstage, Craigslist, Actor’s Equity and any other way he could find to promote himself and expand his career options.

 

Mick soon found that many casting directors wanted reels. Many theatre companies wanted his headshot and resume. It became a time consuming and daunting task to attach all these files in individual email submissions. And even then, he didn’t even know if the files he was sending were ever being opened or viewed. It occurred to him that it would be more efficient and professional to have an easy-to-navigate website that included all of these elements: Elements that would appear with a simple click of a button.

 

With a website, he could send out infinite submissions in a day, as opposed to 10, without wasting extra time or money. He began looking online for actor website options and quickly found that they were either way too cheap, looked cheap, and didn’t do what he wanted them to do, OR they were way too expensive, still looked cheap, and didn’t do what he wanted them to do. But his trials in searching for options didn't stop there...

 

A lot of site developers were using Flash™ which frustrated him. He explained, “When I send a link, I have 5 seconds to get my audience. When I have a 10 second Flash™ intro, I’ve already lost them before they even see me!” So Mick did what any exasperated actor who knew graphic design would do, he came up with a site that did everything he needed, quickly and professionally. As time went on, he kept submitting, refining, tweaking, and perfecting his model of a personal, professional, effective website that could showcase his talents and promote his career. It wasn’t long after that that when Alison, his wife, realized that Mick’s design not only had the potential to further his own career, but had the universal capacity to promote the careers of artists everywhere.

 

And so, with the dream of transforming the way artists are seen and get seen, on June 4, 2008 Mick and Alison gave birth to one of their most glorious creative endeavors to date: ArtistUpgrade.

 


TheImpersonalStory. Every artist becomes an artist, not because they can, but because they must. They must create; they must connect to a greater being and share their vision with the world. An artist lives to breathe life in to extraordinary ideas, circumstances and people. Much to the chagrin of most artists, there is the cold hard reality that their art cannot thrive without a solid marketing strategy and self-promotion. In fact, the average artist spends over 90% of their time looking for work, as opposed to living their work.

 

Artists understand that effective marketing and self-promotion are the key to a life-long career as an artist. Creativity must be carefully balanced with the reality of being your own business and selling yourself effectively.

 

So, how do you sell your services when all your service is, is you? What is the “right” way? The artist is constantly searching for the answer to two key questions: 1) how do I gain exposure and stand out? And 2)how do I network with my industry to keep everyone up-to-speed with my ever-changing career?

 

The truth is, there are not enough hours in the day to devote your energy to taking advantage of the wide variety of self-promotion and marketing opportunities. The goal of the artist is to organize their career.

 

Now enter ArtistUpgrade, a time-saving solution to self-promotion and marketing. Though the internet has been available to the masses for over 15 years, artists are just now realizing how effective the internet can be as a marketing tool. The internet provides a “stage” for you to showcase your work and stay connected to your industry with a simple click of a button. But a poor website, like a poor headshot or resume, will eventually do more harm than good.

 

Luckily, ArtistUpgrade can offer you a fail-proof guide for advancing your career. We will give you an essential marketing tool that you will use everyday to further your career and keep you motivated! We will help you reach your career goals by giving you the tools you need to consolidate all your experience into one easy-to-navigate website that will streamline the way you wish to be seen and are seen by others in your artistic field and/or industry. We won’t forget about you after your website is complete; we will keep in touch with you, keep up with the pace you set for yourself, and encourage you to use your website and soar higher than you ever imagined!”

 

This is ArtistUpgrade: Providing artists with the customized marketing tools they need to get ahead in a competitive industry. Through our experience and research, we have developed the most effective websites and promotional materials that artists will use every day to advance their careers, gain exposure, and stay connected. We offer products and services designed to achieve your marketing goals—saving you time and money. And in an industry where time is money, ArtistUpgrade provides you with websites and products that are priceless!


 

ArtistUpgrade has made it our mission to guide you down the path to becoming a more organized and motivated artist. We give you the necessary guidance and support you need to keep your career, website, and promotional materials up to speed. We will give you the competitive edge you need to focus your self-promotion in the right direction and advance your career opportunities.

 

At ArtistUpgrade, there is only one way to go from here, and that is up. We offer superior artist websites and personalized customer service. We believe that being an artist is a most sacred gift. Your art is important. YOU are important. Isn’t it time the world knew about you? ArtistUpgrade is dedicated to giving you the essential tools you need to thrive in your industry. The time is now for artists everywhere to unite and creatively, effectively, and systematically upgrade your careers!

 

Check out our website or give us a call today and see how our websites and promotional tools will take your career to a new level! Start aiming your career in the only direction it can go from here: UPGRADE!

 

For a Free consultation, more information, or just to say “hi” contact us.

 

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On a Mission: Company Statement.

Built for Artists: What we do for you.

True Stories: How ArtistUpgrade came to be.

Keeping Promises: Earning your trust.

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